Digital Marketing for Startups: Customizing Your Strategy
You’ve created a product or innovation that solves a commonly held problem and now you’re ready to tell the world about it – or…
December 28, 2016
Getting Started With Content Strategy
No digital marketing plan is complete without a content strategy. Content is the currency of the web and marketing, and Google continues to increase…
Choosing a Digital Marketing Agency? Watch for These Red Flags.
It can happen to the best of us: You enter into an agreement with a marketing agency, consultant or service provider even though you…
How to Set The Right Marketing Goals
Hitting the road with no destination in mind is probably on a few bucket lists, but it’s not the kind of adventure on which…
What to Ask Before Hiring a Digital Marketing Agency
Digital marketing is often a large investment, but with the right agency partner, the returns in terms of business growth can be significant. Finding…
A Great Win for DAGMAR at the 2016 Landy Awards
We just got back from New York and brought home a very special honor: A Search Engine Land 2016 Landy Award for Best Local…
Penguin Goes Real-time With 4.0 Update (At Last)
After years of speculation, and a two-year wait for an update of any kind, Google announced that Penguin, a penalty that Google assesses for…
Google’s Mobile Ranking Signal Gets Stronger in May
The recent announcement on Google’s webmaster blog comes as no surprise: This month, Google rolled out an update that increases the power of mobile-friendliness…
How to Grant Access to Google Analytics
One of the most important tools for anyone who operates a website is Google Analytics. It is a powerful, free tool available to all…
Google Analytics Setup Best Practices
Whether you’re a business owner with a new website or a veteran webmaster, it always helps to understand the best practices for setting up…